Business Equity
Tuesday, June 11, 2024
How Foundations Can Bring Equity Philanthropy to Local Communities
Think equity gifts are too complex for your nonprofit? Think again. Here’s how to unlock startup shares—without legal headaches.
How Foundations Can Bring Equity Philanthropy to Local Communities
Foundations have always been a backbone for nonprofit growth and innovation. Now, they’re uniquely positioned to lead the next wave of transformational giving: early-stage equity donations.
Business owners want to give. Nonprofits want to grow. But the bridge between them—especially when it comes to private equity—has been too complex for too long.
That’s where you come in.
The Opportunity: Equity Gifts Before the Sale
Many entrepreneurs are sitting on their most valuable asset: ownership in a company. But they often don’t realize they can donate a portion of that equity before selling it.
And when they do, the impact is enormous:
No capital gains tax
Full-value charitable deduction
Larger gifts to community nonprofits
Foundations can play a key role in making this accessible—especially for smaller organizations that wouldn’t otherwise be able to accept these complex gifts.
How Foundations Can Lead
Educate Nonprofits in Your Network
Host workshops, share guides, or offer toolkits that explain how equity donations work.Sponsor Donor-Advised Funds (DAFs)
Provide local infrastructure for receiving private stock, holding it until liquidity, and granting it to nonprofits.Support the Ecosystem
Partner with platforms like Donate Equity to automate the deal process and remove the legal and tax burden from grantees.Normalize It Regionally
Start conversations with donors early—well before a liquidity event. Encourage local entrepreneurs to “pledge equity” just like the big tech founders do.
Why Now?
Because these gifts are often left on the table. Founders don’t realize they can give early. Nonprofits don’t know how to accept it. But foundations? You can close the gap.
You have:
Trust with both donors and nonprofits
Infrastructure to manage funds
The power to lead a cultural shift in your community
The Takeaway
Equity donations aren’t just for Silicon Valley. They’re for Main Street too.
With the right guidance, tools, and foundation support, equity giving can become a norm—not a novelty—in your region.
Explore real stories, expert tips, and tools to help your nonprofit unlock equity gifts and grow donor relationships with confidence.